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Pirta Announces Participation in Amazon's Sustainability Accelerator with World Leading Passive Cooling Technology

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What is Pirta?

Around the world, cities are struggling to combat both a heat crisis and rising energy costs. For the past two years, our engineers have been perfecting a passive cooling technology that can keep a structure cool without relying on energy dependent cooling systems. Pirta products reflect solar heat away from a surface and allow that surface to lose more heat than it absorbs from the sun, and they do so more effectively than any other product on the market.

Infrared thermal images of a round object, showing temperature differences with warmer areas in yellow and cooler areas in purple.

New Pilot Project with Miami-Dade County Parks, Recreation and Open Spaces Shows the Significant Power of Pirta Paint.

Aerial view of a coastal city with high-rise buildings, a beach with waves, and a marina with boats, under a clear blue sky.

“Temperatures affect a lot of our construction work here, whether it be through energy consumption or issues with regards to the quality of construction years down the road… Pirta helped us achieve a 69℉ decrease in roof surface temperature and significantly cooled the room.” said Jason Brown, Construction Manager for Miami-Dade County Parks, Recreation and Open Spaces.

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